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March 25, 2021 7:03 am

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Photo by M. Mishin. Press Service of the Mayor and the Moscow Government

With the help of analytical data, one can obtain information about foreign markets, evaluate and form a budget, build a marketing strategy and business processes.

The Moscow Export Center (MEC), subordinate to the Moscow Department of Entrepreneurship and Innovative Development, provides a service for the preparation of personal analytical studies. More than 100 companies have used it. Within the framework of one request, you can get information about several foreign markets at once.

“115 companies have already used the personal analytics service. Among the most popular destinations is Germany, more than half of all the studies carried out are connected with it, the USA is in second place, and China is in third place, ”said the head of the city

Department of Entrepreneurship and Innovative Development Alexey Fursin.

At the end of 2020, Germany ranked sixth among the countries – importers of Moscow products from the non-resource non-energy sector. Shipments rose 11 percent to $ 1.2 billion.

The exported goods include diagnostic reagents, medical devices and devices, medicines, animal feed, oils, chocolate. German partners also import software and IT services.

For example, one of the metropolitan companies is developing innovative technological solutions for medicine in the standard “Medicine of the future. Medicine 4P “. Last year she opened in Germany and commissioned a personal study. Using analytical data, the company was able to estimate and form a budget, build a marketing strategy and business processes.

Most often, metropolitan manufacturers plan to sell electronics and electrical equipment abroad – this area accounted for 19 percent of requests. The second place is taken by food products – 15 percent of requests, the third – for consumer goods – 11 percent of requests.

You can order a personal analytical study on the site Moscow Export Center. The service can be used by a company that has already received some kind of support from the MEC, as well as if it is included in the export catalog of the center.

Preparation of analytics, depending on the complexity of the request, takes on average from five to 10 working days. For research, data from the Federal Customs Service, UN foreign trade statistics, the Euromonitor Passport database on world markets, the International Trade Center (ITC) and other organizations are used.

The Moscow Export Center was established by the Moscow Government. The GEC provides support to entrepreneurs and promotes the products of the capital’s producers in foreign markets. Among the key tasks of the center is increasing the number of Moscow exporters and helping them develop their foreign economic activity.

EDITOR’S NOTE: This article is a translation. Apologies should the grammar and or sentence structure not be perfect.

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